Postpone don’t cancel
The announcements about the Corona Virus have well and truly sunk in. Home school. Cook. Play, Repeat. This is my new normal. No longer am I glued to the 5pm daily Covid-19 briefing. No longer am I hoping that my little boy will still go on his school camping trip or we will still go to my cousins wedding in Czech. I know that none of that is going to happen. However I do know, in my heart of hearts, that there will be life after Corona. After 4 weeks of lockdown my children have settled into their routine, we are getting used to each others company, they are more tolerant of each other and there are a lot less arguments.
Look to the future
This period in our life where we are safe at home may be a blessing for many. I am taking the time to plan. To slow down. To think. With all this time on our hands it is the perfect time to mull over your business strategy and see where it is heading. How will it bounce back after Corona? Will you offer new services or products? Has your business gone ‘online’ and you want to make this a permanent offering?
Now is the time to plan your brand photoshoot
So will need probably a collection of beautiful images to sky rocket your business once we are out of lock down? Yes you will. Never has your online presence been so important. And if you taking the time to eat healthy and are busy with Joe Wicks The Body Coach every morning you will definitely want some beautiful new pictures of you doing what you love. Planning a branding shoot takes time and thought. We have both of those now. So if you would like some beautiful natural pictures to elevate your brand position and help you speak directly to your ideal client now if the time to start the ball rolling. Do send me a message and we can start a Pinterest mood board. Unfortunately we won’t be able to sit at a cafe (like in this picture at gorgeous Parle Pantry in Chiswick) and chat over a coffee. But we can have a zoom natter and pop a flexible date in the diary for life after Corona! I can’t wait to hear from you. Hester x